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Stockreport

Updating Your Search Marketing Strategy And Approach In The AI Era [Forbes]

Alphabet Inc. - Class C Capital Stock (GOOG)  More Company Research Source: Forbes
Last alphabet inc. - class c capital stock earnings: 4/28 04:02 pm Check Earnings Report
US:NASDAQ Investor Relations: abc.xyz/investor
Search marketing has changed immensely in the last two years. Since OpenAI made ChatGPT publicly available, search behaviors by consumers have gradually shifted. People are no longer relying on just one search engine—they're bouncing between platforms like Google, ChatGPT, Gemini, Perplexity, Copilot and others to get the answers or products they're looking for. For many, search behavior is no longer linear. Consumers might start their research in ChatGPT, then move to Google to validate or purchase. In Perplexity's case, users can already transact directly in the platform using its real-time feeds. And with plug-ins and browsing in ChatGPT getting better, I suspect it's only a matter of time before transactional behavior becomes more common there, too. This shift is forcing marketers to rethink how they approach search. Rather than dominating Google alone, brands need to show up across multiple channels—wherever the consumer is asking questions or seeking recommendations. One st [Read more]
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Stockreport

Updating Your Search Marketing Strategy And Approach In The AI Era [Forbes]

Alphabet Inc. - Class C Capital Stock  (GOOG) 
More Company Research Source: Forbes
Last alphabet inc. - class c capital stock earnings: 4/28 04:02 pm Check Earnings Report
US:NASDAQ Investor Relations: abc.xyz/investor
Search marketing has changed immensely in the last two years. Since OpenAI made ChatGPT publicly available, search behaviors by consumers have gradually shifted. People are no longer relying on just one search engine—they're bouncing between platforms like Google, ChatGPT, Gemini, Perplexity, Copilot and others to get the answers or products they're looking for. For many, search behavior is no longer linear. Consumers might start their research in ChatGPT, then move to Google to validate or purchase. In Perplexity's case, users can already transact directly in the platform using its real-time feeds. And with plug-ins and browsing in ChatGPT getting better, I suspect it's only a matter of time before transactional behavior becomes more common there, too. This shift is forcing marketers to rethink how they approach search. Rather than dominating Google alone, brands need to show up across multiple channels—wherever the consumer is asking questions or seeking recommendations. One st [Read more]
IMPACT SNAPSHOT
EVENT TIME:
GOOG
Last Price
Price Change
Price Change %
Volume Shares
Max Up
Max Down
Volume Ratio
%
Don't Miss Out On The Next BIG Stock Move
Performance comparison Updated
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
LAST PRICE AT
NEWS EVENT
SINCE EVENT
Multi-day stock performance from the time of the news release
LAST PRICE
VWAP
High:
MAX UP
High:
Low:
MAX DOWN
Low:
%
 POST NEWS RANGE
%
PRICE CHANGE
PRICE CHANGE PERCENTAGE
S&P 500 (SPX)
%
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%
VOLUME (SHARES)
TICKS
AVG SHARES PER TRADE
EVENT DAY
Event Day Chart will not be displayed beyond 90-day period of the event
PERFORMANCE SINCE EVENT
TIME AND VELOCITY ANALYSIS