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Exclusive-Some Amazon sellers are pulling out of Prime Day amid Trump tariffs [Yahoo! Finance]
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Some third-party merchants who previously sold China-made goods during Amazon's premier July shopping event are sitting it out this year or reducing the amount of discounted merchandise they offer. The planned pullback, which hasn't been previously reported, is a way for sellers to protect profit margins amid the U.S.-China trade war triggered by steep tariffs placed by U.S. President Donald Trump on Chinese goods, according to four merchants and six consultants collectively advising hundreds of Amazon sellers. Among them is Steve Green, who sells $230 bicycles and $60 skateboards from China on Amazon's online marketplace. Green said he's skipping Prime Day for the first time since 2020. He's holding back merchandise he imported before Trump's tariffs took effect on April 9, to sell later at full price. The China tariffs, which stand at 145%, will more than double his costs of goods on newly imported merchandise, making it "unaffordable," he said. Similarly, Kim Vaccarella, c
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