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Stockreport

Tencent Partners With Mercedes-Benz and Electronic Arts, To Bring New 'Need for Speed™' Mobile To The Chinese Market [Yahoo! Finance]

Electronic Arts Inc. (EA)  More Company Research Source: Yahoo! Finance
Last electronic arts inc. earnings: 1/30 04:01 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.ea.com
BEIJING April 30, 2024 /PRNewswire/ -- Tencent together with Mercedes-Benz and Electronic Arts (EA) announced their partnership at the Auto China 2024 that will make in-car gaming even more exciting. An open-world mobile racing game named '????™:??' in Chinese, roughly translating as 'Need for Speed™: Assemble' , will be available in Mercedes-Benz cars in China by the end of the year. The game will be made available via over-the-air (OTA) on Mercedes-Benz vehicles equipped with the third generation MBUX, a precursor to the Mercedes-Benz Operating System, MB.OS. The new mobile game was launched amid the popular ' Need for Speed™' gaming franchise that just celebrated its 30th anniversary in 2024. It is an open world racing game developed by Tencent's TiMi Studio and licensed by Electronic Arts. Building on the success of the ' Need for Speed™' franchise that has already been played by hundreds of millions of players worldwide, this new game combines street driving and track racing o [Read more]
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Stockreport

Tencent Partners With Mercedes-Benz and Electronic Arts, To Bring New 'Need for Speed™' Mobile To The Chinese Market [Yahoo! Finance]

Electronic Arts Inc.  (EA) 
More Company Research Source: Yahoo! Finance
Last electronic arts inc. earnings: 1/30 04:01 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.ea.com
BEIJING April 30, 2024 /PRNewswire/ -- Tencent together with Mercedes-Benz and Electronic Arts (EA) announced their partnership at the Auto China 2024 that will make in-car gaming even more exciting. An open-world mobile racing game named '????™:??' in Chinese, roughly translating as 'Need for Speed™: Assemble' , will be available in Mercedes-Benz cars in China by the end of the year. The game will be made available via over-the-air (OTA) on Mercedes-Benz vehicles equipped with the third generation MBUX, a precursor to the Mercedes-Benz Operating System, MB.OS. The new mobile game was launched amid the popular ' Need for Speed™' gaming franchise that just celebrated its 30th anniversary in 2024. It is an open world racing game developed by Tencent's TiMi Studio and licensed by Electronic Arts. Building on the success of the ' Need for Speed™' franchise that has already been played by hundreds of millions of players worldwide, this new game combines street driving and track racing o [Read more]
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