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Stockreport

How Mondelez is adding more ‘razzle-dazzle' to Easter and beyond [Yahoo! Finance]

Mondelez International, Inc. - Class A (MDLZ)  More Company Research Source: Yahoo! Finance
Last mondelez international, inc. - class a earnings: 4/28 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: mondelezinternational.com/investors
Ahead of Easter, Mondelez International says its seasonal business is hopping as more consumers turn to Sour Patch Kids and Swedish Fish for their holiday celebrations. While seasonal snacking is responsible for 20% of Mondelez's candy business, it was responsible for all of its growth in the confectionery category in 2025, according to NIQ data. It wasn't always that way. The Chicago-based company spent several years laying the groundwork to make Swedish Fish, Oreo and Sour Patch Kids into holiday brands that consumers could incorporate into traditions, such as trick-or-treating or placing in their Easter basket. Mariama Boamah, director of seasonals with Mondelez, said once a brand establishes a connection to a holiday, the company has more opportunities to add a little “razzle-dazzle” to its innovation lineup. Sour Patch Kids, Mondelez's most popular holiday offering, is now appearing in new shapes, sizes and formats to match the seasons and, in some cases, test longer-term [Read more]
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Stockreport

How Mondelez is adding more ‘razzle-dazzle' to Easter and beyond [Yahoo! Finance]

Mondelez International, Inc. - Class A  (MDLZ) 
More Company Research Source: Yahoo! Finance
Last mondelez international, inc. - class a earnings: 4/28 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: mondelezinternational.com/investors
Ahead of Easter, Mondelez International says its seasonal business is hopping as more consumers turn to Sour Patch Kids and Swedish Fish for their holiday celebrations. While seasonal snacking is responsible for 20% of Mondelez's candy business, it was responsible for all of its growth in the confectionery category in 2025, according to NIQ data. It wasn't always that way. The Chicago-based company spent several years laying the groundwork to make Swedish Fish, Oreo and Sour Patch Kids into holiday brands that consumers could incorporate into traditions, such as trick-or-treating or placing in their Easter basket. Mariama Boamah, director of seasonals with Mondelez, said once a brand establishes a connection to a holiday, the company has more opportunities to add a little “razzle-dazzle” to its innovation lineup. Sour Patch Kids, Mondelez's most popular holiday offering, is now appearing in new shapes, sizes and formats to match the seasons and, in some cases, test longer-term [Read more]
IMPACT SNAPSHOT
EVENT TIME:
MDLZ
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Price Change
Price Change %
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Volume Ratio
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Don't Miss Out On The Next BIG Stock Move
Performance comparison Updated
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LAST PRICE AT
NEWS EVENT
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Multi-day stock performance from the time of the news release
LAST PRICE
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MAX DOWN
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%
PRICE CHANGE
PRICE CHANGE PERCENTAGE
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%
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TICKS
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EVENT DAY
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PERFORMANCE SINCE EVENT
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