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Netflix Will Stop Sharing Subscriber Numbers in 2025 [Yahoo! Finance]
Last netflix, inc. earnings: 4/21 04:00 pm
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US:NASDAQ Investor Relations: ir.netflix.com/investor-relations
efforts . But despite this, the streamer announced that it will no longer share its quarterly subscriber numbers beginning in 2025. This, of course, marks a huge sea-change in the streaming world. Since the inception of the industry, which was greatly led by Netflix, streamers have used subscriber numbers as benchmarks for success. Of course, while this announcement looks weird juxtaposed to a huge subscriber increase for Netflix, it actually makes a lot of sense looking at the landscape of the streaming world. Subscriber growth is just no longer a tenable variable to increase continuously. But what will replace it? Most likely, the revenue-generator for generations in television: ads. Netflix shared that it was ceasing its shares of subscriber numbers in the company's earnings report: As we've noted in previous letters, we're focused on revenue and operating margin as our primary financial metrics — and engagement (i.e. time spent) as our best proxy for customer satisfaction. In
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