0.000468878208885315 -0.000351658656663945 -0.00146524440276638 -0.000351658656663945 -0.00193295041612944 0 0.00293048880553276 0.00298909858164336
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Stockreport

Popular cookie and cafe chain closes dozens of locations [Yahoo! Finance]

Starbucks Corporation (SBUX)  More Company Research Source: Yahoo! Finance
Last starbucks corporation earnings: 4/28 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.starbucks.com/ir-home/default.aspx
Going viral has always been a risky marketing strategy. In many ways, the bump a company gets from becoming a social media sensation works like the sales impact of appearing on " Shark Tank ." Even companies that don't make a deal to a piece of their brand, usually see a short-term spike in interest and orders because of the television exposure. That can help with exposure and acquiring customers, but it does not last forever. The same happens when something goes viral on social media. That can create a surge of interest, but maintaining that interest is a big challenge. Generally, this is a positive for an already successful brand. Starbucks, for example, brought back lapsed customers and added new ones with its Unicorn Frappuccino. McDonald's experienced the same thing when it launched ita Grimace Shake. Those products blew up on socials, but that was icing on the cake for both brands, not a marketing strategy. Crumbl, the popular cookie brand, built much of its marketi [Read more]
IMPACT SNAPSHOT EVENT TIME: SBUX
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Multi-day stock performance from the time of the news release
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Stockreport

Popular cookie and cafe chain closes dozens of locations [Yahoo! Finance]

Starbucks Corporation  (SBUX) 
More Company Research Source: Yahoo! Finance
Last starbucks corporation earnings: 4/28 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.starbucks.com/ir-home/default.aspx
Going viral has always been a risky marketing strategy. In many ways, the bump a company gets from becoming a social media sensation works like the sales impact of appearing on " Shark Tank ." Even companies that don't make a deal to a piece of their brand, usually see a short-term spike in interest and orders because of the television exposure. That can help with exposure and acquiring customers, but it does not last forever. The same happens when something goes viral on social media. That can create a surge of interest, but maintaining that interest is a big challenge. Generally, this is a positive for an already successful brand. Starbucks, for example, brought back lapsed customers and added new ones with its Unicorn Frappuccino. McDonald's experienced the same thing when it launched ita Grimace Shake. Those products blew up on socials, but that was icing on the cake for both brands, not a marketing strategy. Crumbl, the popular cookie brand, built much of its marketi [Read more]
IMPACT SNAPSHOT
EVENT TIME:
SBUX
Last Price
Price Change
Price Change %
Volume Shares
Max Up
Max Down
Volume Ratio
%
Don't Miss Out On The Next BIG Stock Move
Performance comparison Updated
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
LAST PRICE AT
NEWS EVENT
SINCE EVENT
Multi-day stock performance from the time of the news release
LAST PRICE
VWAP
High:
MAX UP
High:
Low:
MAX DOWN
Low:
%
 POST NEWS RANGE
%
PRICE CHANGE
PRICE CHANGE PERCENTAGE
S&P 500 (SPX)
%
 VOLUME RATIO
%
VOLUME (SHARES)
TICKS
AVG SHARES PER TRADE
EVENT DAY
Event Day Chart will not be displayed beyond 90-day period of the event
PERFORMANCE SINCE EVENT
TIME AND VELOCITY ANALYSIS