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Stockreport

BMW doubles down on software and brand value to take on Tesla, Chinese EV rivals [MSNBC.com]

Tesla, Inc. (TSLA)  More Company Research Source: MSNBC.com
Last tesla, inc. earnings: 4/29 04:11 pm Check Earnings Report
US:NASDAQ Investor Relations: ir.tesla.com
BMW CEO Oliver Zipse speaks during the 21st Shanghai International Automobile Industry Exhibition at the National Exhibition and Convention Center in Shanghai on April 23, 2025.Hector Retamal | Afp | Getty ImagesGerman auto giantTeslaSpeaking to CNBC ahead of next week's Munich car show, wherestruggling European automakersThe SUV is the first production model to be developed as part of BMW'slong-awaited Neue Klasse platformThe Munich-headquartered company wants to releasemore than 40Zipse told CNBC's Annette Weisbach on Friday that the iX3 debut is the result of a five-year journey."It is the most important and the biggest single investment we've done ever, and it shows the path into the future. And what you see here is only the first car of a series of models, which employs the same technologies," Zipse said.BMW has sought to revolutionize the digital offering of its new models by focusing on a so-called "superbrain architectureThe company says an "all-new digital nervous system" for [Read more]
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Stockreport

BMW doubles down on software and brand value to take on Tesla, Chinese EV rivals [MSNBC.com]

Tesla, Inc.  (TSLA) 
More Company Research Source: MSNBC.com
Last tesla, inc. earnings: 4/29 04:11 pm Check Earnings Report
US:NASDAQ Investor Relations: ir.tesla.com
BMW CEO Oliver Zipse speaks during the 21st Shanghai International Automobile Industry Exhibition at the National Exhibition and Convention Center in Shanghai on April 23, 2025.Hector Retamal | Afp | Getty ImagesGerman auto giantTeslaSpeaking to CNBC ahead of next week's Munich car show, wherestruggling European automakersThe SUV is the first production model to be developed as part of BMW'slong-awaited Neue Klasse platformThe Munich-headquartered company wants to releasemore than 40Zipse told CNBC's Annette Weisbach on Friday that the iX3 debut is the result of a five-year journey."It is the most important and the biggest single investment we've done ever, and it shows the path into the future. And what you see here is only the first car of a series of models, which employs the same technologies," Zipse said.BMW has sought to revolutionize the digital offering of its new models by focusing on a so-called "superbrain architectureThe company says an "all-new digital nervous system" for [Read more]
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