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Kraft Heinz is using AI to make more autonomous supply-chain decisions [Business Insider]
Last the kraft heinz company earnings: 4/30 07:05 am
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US:NASDAQ Investor Relations: ir.kraftheinzcompany.com/overview
This article is part of " The Future of Supply-Chain Management ," a series on companies' manufacturing and distribution strategies. This month, Kraft Heinz introduced two mac-and-cheese flavors, jalapeño and ranch, to retailers nationwide. To plan shipments of new products like these, Kraft relies on its sales-team members' demand forecasts, which are informed by logistics reports and retail-sales data. But if, for example, demand for the new mac and cheese happened to be stronger than anticipated in the Northeast, or a big-box retailer like Walmart ordered more boxes than Kraft Heinz expected, employees at various points in the supply chain would have to quickly adjust. Those employees would have a few options. They could move mac-and-cheese boxes from a distribution center in another part of the country, for example, or adjust plant-production schedules to make more boxes. Increasingly, they can consult Kraft Heinz's Lighthouse, a software platform that uses proprietary
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