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CNBC's The China Connection newsletter: Why Sam's Club is in a sweet spot as China faces consumption worries [CNBC]
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American membership warehouse clubs are telling a more nuanced story about the Chinese consumer, who are drawn to their curated product lines and the physical shopping experience. Yet few local rivals have managed to seriously challenge Sam's Club and Costco in membership retail. This report is from this week's CNBC's The China Connection newsletter, which brings you insights and analysis on what's driving the world's second-largest economy. You can subscribe here. The big story Latest data from China showed a key gauge on consumption falling to its weakest level in nearly three years. But it does not capture the full story. American membership warehouse clubs are telling something more nuanced: they are finding success in drawing consumers who are willing to pay a hefty membership fee in exchange for premium goods at reasonable prices. On top of that, those stores provide no-frill “treasure-hunt” shopping experiences to sweeten the deal. Sam's Club, the membership-based
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