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Starbucks launches trendy drinks in grocery, convenience stores [Yahoo! Finance]
Last walmart inc. earnings: 2/18 06:00 am
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Now, the chain has become an innovator in a new space, feeding into the growing trend of consumers wanting more protein. Cargill released a study in December examining the trend: Protein boom: Why consumers want more protein — and how innovation is rising to meet the demand "Because protein delivers so many important health benefits, people are trying to incorporate more of this key macronutrient throughout the day,” Cargill Senior Consumer Insights Director Cory Lommel shared. “...We are also seeing demand for protein-forward options that fit seamlessly into snacks, beverages, and mini-meals." Key takeaways of the study included: Seventy percent of Americans say they want to consume more protein, up nearly 20% in just three years. Cargill's 2025 Protein Profile research revealed 57% of consumers who look at nutrition labels search for protein. That's a trend Starbucks first embraced in its stores, and now, the chain has released new protein-packed ready-to-drink (RTD) bev
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