Aerie Partners With the National Eating Disorders Association (NEDA) for Fourth Annual Campaign
American Eagle Outfitters, Inc. (AEO)
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Source: Business Wire
Strong. Beautiful. Me. is an exclusive, limited-edition collection available at Aerie with 100% of sales benefitting NEDA NEW YORK--(BUSINESS WIRE)-- Beginning with its commitment four years ago to stop retouching models, Aerie, a lifestyle brand offering intimates, apparel, activewear, and swimwear, is continuing to support the body positivity movement though its Strong. Beautiful. Me. campaign. The campaign, which supports the National Eating Disorders Association (NEDA), will run in stores and online from February 15 through March 19. “Aerie has been a wonderful supporter, and we are grateful to be collaborating with them again for the Strong. Beautiful. Me. campaign in honor of National Eating Disorders Awareness Week,” said Claire Mysko, CEO of NEDA. “By championing body diversity, Aerie is encouraging women and girls to live authentically. Body dissatisfaction is a key contributor to the de
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