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Stock impact report

Lattice Helps Marketing & Sales Build Smarter Campaigns Fueled by Dun & Bradstreet Data

Dun & Bradstreet Holdings, Inc. (DNB) 
Last dun & bradstreet holdings, inc. earnings: 8/8 09:22 pm Check Earnings Report
US:NYSE Investor Relations: dictionary.com/browse/dun
Company Research Source: PR Newswire
SAN MATEO, Calif. and SHORT HILLS, N.J., April 4, 2017 /PRNewswire/ -- Lattice Engines, a leading provider of revenue acceleration solutions, today announced the newest release of its Predictive Insights Platform. This enhanced platform is driven by a partnership with Dun & Bradstreet which uniquely enables Lattice to access information from the world's largest commercial database containing 265 million business records. By analyzing 16K+ attributes of entities of all sizes around the world, combined with web activity, intent data, and more, the Lattice platform curates the most predictive information for a customer, informing specific segmentation and targeted campaigns that help marketing and sales teams run more efficient programs. "To drive revenue growth, it is imperative that marketing and sales teams be properly equipped to have highly personalized engagements with their prospects and customers," said Chitrang Shah, VP of Product, Lattice Engines. "Our n Show less Read more
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