Michael Kors' sales pick up as full-price strategy pays off [Reuters]
MICHAEL KORS HOLDINGS (KORS)
Last michael kors holdings earnings: 11/7 06:30 am
Check Earnings Report
US:NYSE Investor Relations:
investors.michaelkors.com
Company Research
Source: Reuters
Michael Kors' sales pick up as full-price strategy pays off | Reuters 3 Min Read (Reuters) - Michael Kors Holdings Ltd ( KORS.N ) reported strong holiday-quarter sales and raised its full-year revenue forecast, showing the luxury goods maker’s success in moving to reinvigorate sales and brand prestige by offering fewer promotions. The retailer’s shares were up 3.7 percent at midday on Wednesday, easing after rising as much as 6.6 percent to a three-year high of $69.75. Once the hottest name in affordable luxury, Kors chased mass-market appeal by making its sought-after products more widely available and through promotions. But that led to brand fatigue and a year-long fall in revenue, forcing a rethink in strategy. Last year, Kors dialed back supplies to department stores and off-price channels, refreshed its product lines, shut underperforming stores and offered fewer discounts online. It intensified these moves in the key holiday shopping season. That led to Kors’ total revenue in
Show less
Read more
Impact Snapshot
Event Time:
KORS
Last Price
Price Change
Price Change%
Volume Shares
Max Up
Max Down
%
Volume Ratio
Performance Comparison
Updated
Event Day
Stock performance from the time of news release until the following 4pm ET market close
|
Last price at news event
|
Since Event
Multi-day stock performance from the time of the news release
|
---|---|---|
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
|
LAST
PRICE AT NEWS EVENT |
SINCE EVENT
Multi-day stock performance from the time of the news release
|
Last Price | ||
VWAP | ||
High:
|
Max Up |
High:
|
Low:
|
Max Down |
Low:
|
%
|
Post news range |
%
|
|
Price change |
|
|
Price Change Percentage |
|
|
S&P 500 (SPX) |
|
%
|
Volume ratio |
%
|
Volume | ||
Ticks | ||
|
Avg transaction size |
|
Don't Miss Out On The Next BIG Stock Move
Event day
Event Day Chart will not be displayed beyond 90-day period of the event
Performance since event
Time And Velocity Analysis
Be the first to know
Opt in for alerts from News Quantifed
Sign Up Today
Opt-in for
KORS alerts
Learn More With NQ
Reading the Impact Report
Help Me Understand This Data
Help Me Understand This Data
How NQ Works
What is news-based trading?
And why is it so successful?
And why is it so successful?
Movers & Shakers
The biggest gainers and losers and WHY it moved
KORS alerts
High impacting MICHAEL KORS HOLDINGS news events
Weekly update
A roundup of the hottest topics