New Media Launches Co-Branded Content and Commerce Initiative with Houzz
NEW MEDIA INVESTMENT GROUP (NEWM)
Last new media investment group earnings: 10/26 06:50 am
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US:NYSE Investor Relations:
newmediainv.com
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Source: Business Wire
NEW YORK--(BUSINESS WIRE)-- New Media Investment Group Inc. (“New Media” or the “Company”, NYSE: NEWM), one of the largest publishers of locally based print and online media in the United States as measured by number of publications, announced today an alliance with Houzz, the biggest platform for home renovation and design, to provide the full, authentic Houzz content, shopping and pro-finder experience across all New Media local newspapers’ websites. This is the first time Houzz has partnered with any U.S. publisher to provide readers with a fully co-branded experience that includes the ability to purchase products directly from a co-branded website. The integration with Houzz is part of New Media’s strategy to create local home and real estate destination channels within its local newspapers’ websites. The collaboration, which launched in mid-November last year across the first 20 local newspapers’ we
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