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Stock impact report

4% Dividend Yield And A Feel-Good Story - Who Can Resist? [Seeking Alpha]

Philip Morris International Inc (PM) 
Last philip morris international inc earnings: 4/21 06:59 am Check Earnings Report
US:NYSE Investor Relations: pmi.com/investor-relations/overview
Company Research Source: Seeking Alpha
Summary Philip Morris International ( PM ) continues to write history as they go. Despite being “big tobacco”, they are leading the battle against cancer by fiercely promoting their new technology. It is ironic to think that now big tobacco is the one set to profit from reducing cancer rates. Of course, I’m talking about IQOS and HeatSticks. Philip Morris recently gave another presentation and it heavily featured their RRPs (reduced risk products). IQOS This may be my favorite topic when it comes to Philip Morris International. Their conversion rates are tracked to measure how successful the company is in moving customers from cigarettes to the reduced risk products. Here are the numbers across six countries: If they were able to get the smoker to buy their new product line, remember there is a significant outlay for the initial product, they want to know how effectively those users are switching to the new technology. If the conversion rate was low, it wou Show less Read more
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