Under Armour and Nike are stealing a page out of Adidas' playbook — and it's a brilliant move [DailyFinance (AOL.com)]
Under Armour, Inc. Class C (UA)
Last under armour, inc. class c earnings: 2/11 06:55 am
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Source: DailyFinance
Nike and Under Armour are releasing next-generation, foam-soled running shoes mere weeks apart in February. Adidas released its own foam-soled running shoes platform, Boost, five years ago. Boost has fueled a monster period of growth in North America for Adidas, and it would be smart for the two other companies to try and copy it. Call it the foam wars. Nike and Under Armour are both releasing next-generation, foam-based running shoes this month — but Adidas has had a wicked head start. The most popular stores in America: 51 PHOTOS The most popular stores in America See Gallery The most popular stores in America ALABAMA: Target Photo credit: Reuters ALASKA: Walmart Photo credit: Reuters ARKANSAS: Target Photo credit: Reuters ARIZONA: Walmart Photo credit: Reuters CALIFORNIA: Target Photo credit: Getty COLORADO: Target
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