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Stock impact report

Could Your House Be an Instagram Star? [The New York Times]

Container Store Group, Inc (TCS)  More Company Research Source: The New York Times
Last container store group, inc earnings: 2/4 04:05 pm Check Earnings Report
US:NYSE Investor Relations: investor.containerstore.com
PDF Could Your House Be an Instagram Star? - The New York Times Erin Vogelpohl has tried mixing darker blues and greens into the décor of her five-bedroom house in Dallas, but they don’t play well with her 447,000 Instagram followers. So she sticks with a soft blush palette, the millennial pink that is ubiquitous on Instagram, and in her living room. For home-décor Instagram influencers like Ms. Vogelpohl, the house is the star. And tending to a star can be an all-consuming job, particularly when you live in it. Her account, @mytexashouse Hardwood floors glisten. Kitchens, with marble countertops, are invariably white. Light floods the rooms from every angle. A throw blanket is tossed on a bed, with a plush duvet and a half dozen pillows. Other focal points might include a selection of shoes or camisoles casually displayed on a tufted fabric bench, almost begging to be bought. Attract enough followers eager to see shots of a dining room centerpiece with fresh-cut summer flowers, and brand [Read more]
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