The Trade Desk Advances Partnership with NBCUniversal
The Trade Desk, Inc. - Class A (TTD)
Last the trade desk, inc. - class a earnings: 2/27 04:01 pm
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Source: Business Wire
Advertisers now able to buy Peacock ad space via The Trade Desk NEW YORK--(BUSINESS WIRE)--Global advertising technology leader, The Trade Desk (NASDAQ: TTD), today announced that it is expanding its partnership with NBCUniversal. As part of this announcement, The Trade Desk will add NBCU’s Peacock service to its industry-leading CTV platform. As a result, the world’s leading advertisers will have access to premium Peacock video on-demand inventory on The Trade Desk, including NBC Sports; NBC and Sky News; NBC Next-Day Prime; Peacock originals such as The Lost Symbol and GIRLS5EVA; and an extensive catalog that includes The Office and Parks and Recreation.This announcement comes as more U.S. viewers shift to streaming platforms, and advertisers become increasingly eager to engage them there, applying data to improve the TV advertising experience. To meet this growing demand, industry leaders such as NBCU are pioneering new streaming platforms.“Television is going through a generati
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Earnings
- 2/15/24 - Beat
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Sec Filings
- 4/17/24 - Form 4
- 4/12/24 - Form DEFA14A
- 4/12/24 - Form DEF
- TTD's page on the SEC website