Wpromote Named Digital AOR for United Bank
UNITED FINANCIAL BANCORP INC (UBNK)
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Source: Business Wire
The Challenger Agency Strengthens Relationship with New England-based Community Bank EL SEGUNDO, Calif.--(BUSINESS WIRE)-- Wpromote, the nation’s largest independent digital marketing agency, today announced that it is now the Digital Agency of Record (DAOR) for United Bank, a leading New England-based bank offering a full-service banking experience through its complete line of commercial, business and consumer banking products and services. Wpromote’s New York office began working with United Bank in September 2016 while still operating as Prime Visibility. The relationship has since grown from a single-campaign media engagement to a DAOR relationship in which United Bank takes advantage of nearly all the services provided by the agency. Wpromote’s strategy, media management, reporting capabilities and conceptual creative approach convinced United Bank to take its relationship with Wpromote to t
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