Astral Brands, Inc. Announces Acquisition of butter LONDON™
Ulta Beauty, Inc. (ULTA)
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Source: PR Web
ATLANTA (PRWEB) July 12, 2018 Astral Brands, Inc. (Astral), the name behind a family of beauty brands dedicated to innovation in the clean and clinical beauty category, announced today that it has completed the purchase of butter LONDON™ (http://www.butterlondon.com), the pure, posh and playful nail and makeup brand renowned for high-quality, chemical-free cosmetics. The acquisition of butter LONDON is expected to strengthen Astral's global leadership position in performance-based prestige cosmetics by adding reach in the nail category and widening the Astral portfolio of innovative, good-for-your-skin makeup and skincare offerings – an Astral Brands, Inc. corporate priority. Founded in 2005, butter LONDON was the first high fashion 3-free nail lacquer brand where all products were formulated without the most common chemicals found in nail lacquer. Today, the "better-for-you" brand continues to lead the industry with safe, effective and skin pampering ingredients. "butter LONDON is t
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