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Stock impact report

Wunderman Launches New Commerce Division With Global Ecommerce Consultancy, Salmon

WPP PLC AMERICAN DEPOSITARY SH (WPPGY) 
Company Research Source: PR Newswire
LONDON, June 20, 2017 /PRNewswire/ -- Wunderman, the leading global digital agency, today announced the launch of a new division, Wunderman Commerce with Salmon, an award-winning ecommerce consultancy as its foundation. Salmon, which joined WPP in 2013, provides market-changing digital commerce solutions to retail, CPG, FMCG, B2B and financial services brands including, Argos, Sainsbury's, Selfridges, Ted Baker and Xerox. Sales across its clients' platforms drive €7.4B in revenue annually. The launch transforms Wunderman's offering to include enterprise-level retail and mobile commerce capabilities. Recognised as one of the world's most successful ecommerce service providers, Salmon's expertise is in delivering strategy, platform integration and customer experience solutions across platforms including IBM Watson Commerce, SAP Hybris, Intershop and Magento. Salmon will gain access to Wunderman's clients, global scale, world-class CRM capabilities and offshore marketin Show less Read more
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