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Stock impact report

Yelp Announces New Ad Products to Help National Advertisers Connect at the Local Level [MarketWatch]

Yelp Inc. (YELP) 
Last yelp inc. earnings: 2/13 04:05 pm Check Earnings Report
US:NYSE Investor Relations: yelp-ir.com/investor-overview
Company Research Source: MarketWatch
SAN FRANCISCO, (BUSINESS WIRE) -- Yelp Inc. (NYSE: YELP), the company that connects people with great local businesses, today officially announced two new advertising products, Sponsored Collections, expanding Yelp Audiences campaigns to help national brands better reach a local audience both on and off the platform, and Seasonal Spotlight Ads, which helps brands reach Yelp's high-intent users right on Yelp's home screen. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20211116005328/en/ Sponsored Collections, which appear on the Yelp iOS app homepage, enable brands, with or without a storefront, the opportunity to showcase local businesses around a common theme. Yelp partners with each advertiser to curate a list of locally owned businesses to support a brand initiative in select markets. There is no cost for local businesses to participate in Sponsored Collections, which are currently available on the Yelp iOS app, with Show less Read more
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