Snarky Twitter feeds: Wendy's and White Castle's most dangerous weapon [CNBC]
Zebra Technologies Corporation - Class A (ZBRA)
Last zebra technologies corporation - class a earnings: 4/28 06:30 am
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Source: CNBC
Dean Belcher | Getty Images Before White Castle hands over the password to its coveted social media accounts, members of its marketing team have to do one thing — flip some burgers. A single shift at the iconic burger chain is just one prerequisite to getting the keys to The Castle's Twitter account, but it's an important tradition, Lynn Blashford, vice president of marketing White Castle, told CNBC. White Castle is just one of many fast food chains using social media for more than just promoting new menu items and value offers. Brands like Wendy's , Arby's, Denny's and Taco Bell are developing unique online personas to engage with customers and stay relevant. When you consider all the various touchpoints a business has with customers, social media is one of the biggest outward faces of your brand, maybe more so than the public-facing website, Sally-Anne Kaminski, manager of global social media strategy at Zebra Technologies, told CN
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ZBRA
News
- Zebra Technologies to Host Innovation Day on May 14 [Yahoo! Finance]Yahoo! Finance
- Zebra Technologies to Host Innovation Day on May 14Business Wire
- Digital Wave Technology Expands Its Leadership Team Amidst Rapid Growth [Yahoo! Finance]Yahoo! Finance
- Interactive Kiosk Market To Reach USD 57.1 Billion By 2032, Says DataHorizzon Research [Yahoo! Finance]Yahoo! Finance
- Here's Why Investing in Zebra Technologies (ZBRA) Makes Sense [Yahoo! Finance]Yahoo! Finance
ZBRA
Earnings
- 2/15/24 - Beat
ZBRA
Sec Filings
- 4/23/24 - Form DEFA14A
- 3/29/24 - Form ARS
- 3/29/24 - Form DEF
- ZBRA's page on the SEC website