Zendesk puts Smooch acquisition to work with WhatsApp integration [TechCrunch Blog]
Zendesk, Inc. (ZEN)
Last zendesk, inc. earnings: 4/30 04:16 pm
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Source: TechCrunch Blog
Zendesk has always been all about customer service. Last spring it purchased Smooch to move more deeply into messaging app integration. Today, the company announced it was integrating WhatsApp, the popular messaging tool, into the Zendesk customer service toolkit. Smooch was an early participant in the WhatsApp Business API program. What that does in practice […]
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