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Google researchers find the best AI model is 69% right [Business Insider]
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Become an Insider and start reading now. Have an account? Log in A version of this story originally appeared in the BI Tech Memo newsletter. Sign up for the weekly BI Tech Memo newsletter here We just got a sobering picture of how often AI models get their facts straight. This week, Google DeepMind introduced the FACTS Benchmark Suite , which measures how reliably AI models produce factually accurate answers. It tests models in four areas: answering factoid questions from internal knowledge, using web search effectively, grounding responses in long documents, and interpreting images. The best model, Google 's Gemini 3 Pro, reached 69% accuracy, with other leading models falling well below that. For context, if any of the reporters I manage filed stories that were 69% accurate, I would fire them. Beyond journalism, this number should matter to businesses betting on AI . While models excel at speed and fluency, their factual reliability still lags far behind human expectat
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