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With Easel, ex-Snap researchers are building the next-generation Bitmoji thanks to AI [Yahoo! Finance]
Last apple inc. earnings: 4/30 04:30 pm
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US:NASDAQ Investor Relations: investor.apple.com
The company has been working on an app that lets you create images of yourself and your friends doing cool things directly from your favorite iMessage conversations. There's a reason why I mentioned that the co-founders previously worked at Snap before founding Easel. While Snap may never reach the scale of Instagram or TikTok, it has arguably been the most innovative social company since social apps started taking over smartphone home screens. Before Apple made augmented reality and virtual reality cool again, Snap blazed the AR trail with lenses. Even if you never really used Snapchat, chances are you've played around with goofy lenses on your phone or using someone else's phone. The feature has had a massive cultural impact. Similarly, before Meta tried to make virtual avatars cool again with massive investments in Horizon Worlds and the company's Reality Labs division, Snap made a curious move when it acquired Bitmoji back in 2016 . At the time, people thought the ability to
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