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Alliance Retail Group Partners with Swiftly for New Retail Media Network [Yahoo! Finance]
Last walmart inc. earnings: 2/18 06:00 am
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US:NYSE Investor Relations: stock.walmart.com/investors/default.aspx
More than 1,400 independent retailers can now connect more personally with their 22 million unique consumers through digital and in-store campaigns—everywhere shoppers interact with the retailer's brand. "What sets our Retail Media Network apart is that our retailers will receive 100% of the dollars we collect on their behalf for running the promotions. It is also at no cost to our retailers, we feel that is business critical in today's competitive grocery landscape," said Jena Sowers , Chief Executive Officer, Alliance Retail Group. She went on to add "Our technology company, iPro Systems, sets our retailers up perfectly to leverage our scale, size, & data rich environment to maximize this opportunity." "We are thrilled to expand our partnership with ARG and welcome their 1,400 retailers to the vast Swiftly Retail Media network," said Sean Turner , Chief Innovation Officer and Co-Founder of Swiftly. "Independent retailers are under increasing pressure to deliver high quality digita
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