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Amazon Prime Memberships in US Gain 8% to New High After Lull [BNN Bloomberg (Canada)]
Last walmart inc. earnings: 2/18 06:00 am
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earlier, according to Consumer Intelligence Research Partners, which has tracked Amazon memberships since 2014. The increase shows Amazon's promise of fast delivery on a wide assortment of goods continues to have strong appeal with shoppers grappling with inflation despite greater online competition from Walmart Inc. and China-linked companies such as TikTok Shop, Shein and Temu. US consumers pay Amazon $140 a year or $15 per month for Prime subscription, which includes shipping discounts and the ad-supported Prime Video streaming service. Prime membership growth flattened after the pandemic, and Consumer Intelligence Research Partners last year predicted the online retailer had hit a plateau. The most recent data, showing 75% of US shoppers have Prime memberships, is a clear indication that Amazon is still gaining new subscribers. The increase suggests US consumers believe “their Amazon shopping habit justifies the investment in Prime membership,” the Chicago research firm sa
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