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Stockreport

Apple’s Long-Awaited Chinese Comeback May Be Short-Lived [Bloomberg Business News]

APPLE (AAPL)  More Company Research Source: Bloomberg Business News
Last apple earnings: 5/1 04:30 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.apple.com
PDF Apple Inc. has finally snapped its losing streak in China, thanks mostly to a dearth of splashy rival phones. But even the heavily hyped iPhone X may not help it keep -- let alone expand -- its share of the world’s largest mobile market given unusually stiff holiday-season competition. Riding a growing acceptance of local wares, China’s largest smartphone makers from Huawei to Xiaomi intentionally pit their latest flagship phones directly against the iPhone X in the final months of 2017. So when Apple CEO Tim Cook assured investors last week that Apple was staging a comeback in the world’s second-largest economy, he may have been prematurely optimistic. Apple’s revenue from Greater China, a region that includes the mainland, snapped six straight declines last quarter with a 12 percent increase. That helped it grow its market share to 7.7 percent of smartphone shipments, although it still lags far behind Huawei, Oppo and Vivo, who command more than half the market. [Read more]

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