Apple's Streaming Service Is Aiming To Be As Bland As Possible [Forbes]
Apple Inc. (AAPL)
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Source: Forbes
Apple CEO Tim Cook speaks during an announcement of new products at the Apple Worldwide Developers Conference. (AP Photo/Marcio Jose Sanchez) It was pretty exciting when Apple first announced that they were moving into the streaming game with a cool $1 billion investment in original content. But according to the Wall Street Journal , said content is going to be cleaner than a freshly unboxed iPhone, with no violence or naughty words allowed. Tim Cook reportedly sat down and watched an episode of Apple’s first scripted drama, Vital Signs , a biopic of the life of hip-hop artist Dr. Dre, and was deeply alarmed to see scenes featuring cocaine use, an orgy, and “drawn guns.” I don’t think Tim Cook understands the whole “gangster rapper” thing, or perhaps he was under the impression that Dr. Dre had a Ph.D. in medicine. Hilariously, Apple’s own staff in Los Angeles have begun referring to the streaming project as “expensive NBC.” Of course, it’s
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