Apple CEO Cook Returns to China to Speak at Key Corporate Summit [BNN Bloomberg (Canada)]
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Cook is on the agenda to speak onstage in a discussion on technology and education at the state-sponsored showcase on Saturday. It was the first time since 2019 that he made an appearance in person at the event, which temporarily moved to a hybrid format during the Covid pandemic. Earlier in his trip, Cook stopped at an Apple retail store in Beijing with Deirdre O'Brien, the company's retail chief, and other executives. During his trip to China, Cook also met with Chinese government officials. The meetings, along with his attendance at the event, are crucial as Cook seeks to maintain a mutually beneficial relationship with the Chinese government. Apple builds the vast majority of its products in China, boosting the local economy, and has unique access to the Chinese market, including the ability to operate dozens of stores, sell products, and run multiple online services. Since Cook orchestrated an expansion in China about a decade ago, the Apple's products have grown in popula
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