Klarna credit card launches in the US as Swedish fintech grows its market presence [TechCrunch]
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“It was one of our most asked for products,” said David Fock, Klarna's chief product officer, “and will allow people to pay in the Klarna way but with a card.” By “Klarna way,” Fock means in installments. While the company's offerings have evolved over the years, it started out as a buy now, pay later business, giving consumers a way to spread out payments over time. Klarna launched a credit card in the EU several years ago but this will be the first time consumers in the U.S. can apply for one. With the Klarna credit card, the company is now competing with the likes of Apple and more recently, Robinhood as well as rival BNPL player Affirm in offering a credit card in the United States. It is partnering with Salt Lake City-based WebBank in the effort. There is no annual fee for the card, and no foreign transaction fees. Users can earn up to 10% cash back on selected merchants when using the card in its app and the card integrates with the company's AI assistant to find deals
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