Apple: The Market Is Too Pessimistic [Forbes]
Apple Inc. (AAPL)
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Source: Forbes
Apple: The Market Is Too Pessimistic Tim Cook, chief executive officer of Apple, Inc. © 2017 Bloomberg Finance LP Apple's trailing price-to-earnings (PE) ratio of 14 says the market believes the S&P 500, whose PE is 21, has better growth prospects. Since I find that hard to believe, I challenged my managers to tell me how Apple could deliver a substantially better return than the market over the next three to five years. Nate Pile and James Brumley make their cases. Ken Kam The iPhone’s best days are behind it. From here, services are the company’s growth engine, which is a function of the number of total iOS users rather than the number of devices sold during any given quarter. That's a higher figure than many iPhone users yield for the company right now, but it does paint a picture of what’s plausible. It’s not inconceivable that an iTunes fan and user of Apple Care and user of games that spur in-app purchases could push their monthly spend up to $15 or $20, if not more, as Apple fi
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