New iPhone Fights Steve Jobs' Surprising Mistake [Forbes]
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Source: Forbes
New iPhone Fights Steve Jobs' Surprising Mistake During the iPhone’s explosive growth period, Apple Steve Jobs’ strategy Steve Jobs’ strategy had a flaw. At some point, you no longer have room to grow Steve Jobs (Ben Stanfield / Flickr creative commons Ben Stanfield . Flickr CC On hardware pricing, Apple has lost its unified approach across the world Keeping the price of the hardware high is proving to be an increasingly difficult strategy Customers gather as they take part in a class to learn how to use their iPhones at an Apple Store on January 7, 2019 in Beijing, China(Photo by Kevin Frayer/Getty Images) Tim Cook has been clear over the last year that he believes the future for Apple is to be a ‘services first’ company, with a target for revenue from services to double from $41 billion in 2016 to $82 billion in 2020 But there’s a clash at the heart of this software-first strategy… you need a lot of users to make it work. That’s generally why software based companies tend to ‘give a
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