Orders for Apple's iPhone SE better than expected, but iPhone shipments to drop 20-25% this quarter, top analyst says [MSNBC.com]
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Source: MSNBC.com
Apple SEHowever, he still predicts that shipments in the quarter ending in June could decline 20% or 25% year-over-year because of reduced demand stemming from the Covid-19 coronavirus pandemic.Apple warned in February that it would not meet its goals for sales in the March quarter because of reduced demand in China as well as production problems stemming from that country's response to Covid-19. However, Apple's warning was made before the pandemic spread globally, and before parts of the United States, including Apple's headquarters in California, started locking down.Last week, Apple released a new in the midst of the crisis -- the first it launched without a major launch event. The SE uses a classic design that was first introduced in 2014, updated with modern chips and cameras. It's the lowest-priced phone in Apple's current lineup, starting at $399 in the United States.Kuo argues that the strong reception for the SE suggests consumers are gravitating to lower-priced phones
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