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0 0.000623680814018941 0.000776713606347824 0.000485085077570402 0.000487972488746306 0.000199231371144994 0.000199231371144994 0.000199231371144994
Stock impact report

For Nike, ‘it's gotta be the shoes' could be a thing of the past [Yahoo! Finance]

AllianceBernstein Holding L.P. Units (AB) 
Last alliancebernstein holding l.p. units earnings: 4/28 06:20 am Check Earnings Report
Company Research Source: Yahoo! Finance
as the sportswear giant bleeds market share to newer brands, some analysts and investors are wondering if that is a mistake. The Jordan brand and best-selling styles such as the Nike Dunk have long driven the company's sneaker sales but consumers have new favorites in the market - On and Deckers-owned Hoka that have grabbed more shelf space globally. "If we do a post-mortem, maybe there's been too much reliance on legacy or historical product," said Jim Tierney, chief investment officer of Concentrated US Growth Equities at AllianceBernstein, which owns Nike shares. Nike Air Jordan shoes, first produced for U.S. basketball star Michael Jordan during his time with the Chicago Bulls, were released in 1985. The sneakers soon became a global craze thanks in part to ads featuring Jordan and filmmaker Spike Lee with the tagline "It's gotta be the shoes." Data from analytics firm Altan Insights, which studies the collectible sneaker market, shows that Nike doubled the number of Air J Show less Read more
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