Travelers' demand for more unique experiences fuels lifestyle hotel boom in Asia [MSNBC.com]
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Source: MSNBC.com
A growing number of travelers want more from their hotels than a soft bed and clean place to sleep.They want hotels that reflect their interests — be it art, music, fashion or work — and allow them to mingle with other travelers who share these passions too.That's given lifestyle hotels a boost, with the global share of lifestyle rooms in new hotels roughly doubling since 2000, according toJLL's Global Hotel Investment Outlook 2025.In 2025, some 25% of new hotel rooms in Europe were inwatch nowVIDEO4:1504:15style hotels: what they are and why travelers prefer themSquawk Box Asia"style and boutique hotels are defined by their unique, exclusive environment versus the standardized experience of traditional hotels," according to a downloadable version of aseparate JLL reportThe difference between them, the report states, is that boutique hotels are independent or chains run by families, whereas lifestyle hotels are operated by established hotel companies.Growth in the past five years has
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