CAKE by Accelerize Enhances Offering with Domo, Giving Marketers the Data they Need to Understand the Customer Journey and Improve Return on Advertising Spend
ACCELERIZE INC (ACLZ)
NASDAQ:AMEX Investor Relations:
accelerize.com/investor-relations/investor-overview
Company Research
Source: GlobeNewswire
NEWPORT BEACH, CA, Feb. 13, 2018 (GLOBE NEWSWIRE) -- Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ) and its digital marketing software division, CAKE, today announced that Journey by CAKE, the company’s cloud-based, enterprise solution for analyzing customer journey data through multi-touch attribution has embedded the capabilities of Domo’s cloud-based platform to give marketers more ways to leverage customer journey data, capturing the best insights possible about how their multi-channel marketing campaigns are running, and helping them make decisions that improve performance. Journey by CAKE delivers real-time analytics, multi-touch attribution and seamless integrations with popular media platforms, helping digital marketers capture valuable, cross-channel intelligence that drives better decisions and maximizes return on advertising spend (ROAS). Domo integrates with Journey by CAKE’s Insights visualization dashboard, which combines advanced analytics with a centralized and customiza
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