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Stock impact report

Alaska Air Is Cutting a Bunch of California Flights [The Motley Fool]

Alaska Air Group, Inc. (ALK) 
Last alaska air group, inc. earnings: 1/28 04:01 pm Check Earnings Report
US:NYSE Investor Relations: investor.alaskaair.com/investors
Company Research Source: The Motley Fool
After adding a huge number of routes in California last year, Alaska Air is retrenching in 2018. Two years ago, Alaska Air ( NYSE:ALK ) offered a big premium to acquire Virgin America in order to gain a platform for growth in California. Within three months of the acquisition closing, the carrier had announced a massive expansion in California -- including more than a dozen new routes in San Francisco -- Virgin America's hometown. However, Alaska Air's 2017 financial performance was disappointing, and the company is still struggling with a combination of rising costs and weak unit revenue in 2018. Much of the unit revenue weakness has been concentrated in California. As a result, Alaska Air has quickly gone from expansion mode to retrenchment, making cutbacks on several routes in California. Making a bid for relevance Alaska Air bought Virgin America primarily because of its position as the No. 2 airline in San Francisco. That said, it trails market leader Uni Show less Read more
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