Inside a Facebook group that's a factory for fake Amazon reviews [CNET News]
Amazon.com, Inc. (AMZN)
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Source: CNET News
Amazon prohibits reviews from customers who receive free products. Valerie Zhong, the administrator of the Club Ki-Fair group on Facebook, made a simple commitment: Join her group and get free samples of household products. The generous offer promised to put hair care products, nail polishes and coffee makers into the hands of members. There was, of course, a catch. Club members had to write a review for Amazon, where all the products were sold, before their purchases would be refunded. "In this group, we will always offer you wonderful and excellent products for free trial," Zhong posted to Club Ki-Fair. She didn't say the reviews needed to be positive, but the group's members showed nothing but excitement for the products she offered. Stay in the know. Get the latest tech stories from CNET News every weekday. Club Ki-Fair's product-for-endorsement operation is hardly unique. Bogus reviews are a major problem for Amazon, which prohibits "incentivized" write-ups. The e-commerce g
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AMZN
Earnings
- 2/1/24 - Beat
AMZN
Sec Filings
- 4/25/24 - Form PX14A6G
- 4/25/24 - Form PX14A6G
- 4/22/24 - Form 4
- AMZN's page on the SEC website