Is Google Squaring up for a Fight With Amazon? [Yahoo! Finance News]
Amazon.com, Inc. (AMZN)
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Source: Yahoo! Finance News
On Tuesday, Google GOOGLAccording to 5-star Baird analystColin SebastianFirst of all, in addition to the obvious benefits to merchants, the move will help consumers by expanding the selection of products on offer. Google will obtain access to a wider range of product listings and information, which will lead to a better shopping experience due to the improved relevance of the results.Furthermore, citing Alibaba as an example, Sebastian says the “improved utility” will provide Google with the ability to “launch more comprehensive marketplace services.” With Google’s weight, as estimated by Sebastian, already behind a third of online shopping volumes, it will further enhance its status in the field. “We believe that Google Shopping can still become an even more important growth driver over the long term for Alphabet as an alternative to 3P marketplaces,” Sebastian said.There’s another reason for the opportunistic move. Over the last few years, Amazon has taken a big chunk out of e-comme
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AMZN
Earnings
- 10/30/25 - Beat
AMZN
Sec Filings
- 12/3/25 - Form 4
- 11/25/25 - Form 4
- 11/25/25 - Form 4
- AMZN's page on the SEC website