Not just ‘The Fall Guy': Summer box office is a bummer for Hollywood [Los Angeles Times (CA)]
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Source: Los Angeles Times
It's not pretty. With only one superhero film on the schedule (Marvel Studios' “Deadpool & Wolverine”) — and few other major franchise pictures to compensate — the summer box office is expected to generate $3 billion in ticket sales from the U.S. and Canada. The key popcorn movie season, which starts the first weekend of May and ends Labor Day, is crucial for studios and multiplexes, traditionally accounting for about 40% of annual domestic sales. A $3-billion haul would be an ugly result, thanks in part to production delays caused by the writers' and actors' strikes, as well as budget-conscious pullbacks at the studios. Last year's miraculous “Barbenheimer”-fueled summer topped $4 billion. In the pre-COVID-19 times, a summer tally over $4 billion came to be expected practically as a matter of course every year. The last time the season's box office was as low as $3 billion (not counting the pandemic-afflicted years of 2020 and 2021) was in 2000, when movie tickets were cheap
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