Roku: Covid-19 to Impact Ad Revenue, Top Analyst Reduces Estimates [Yahoo! Finance News]
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Source: Yahoo! Finance News
Bear markets are usually bad news for growth stocks. As sentiment in the market changes, these hotshots often tend to crash harder. Roku ROKUThe severe drop is a tad surprising, as during these stay-at-home times, Roku should be one of the few names to reap the rewards of extra engagement on its platform. However, most companies have suffered from the impact of COVID-19, and Roku hasn’t been spared.The beating is acknowledged at investment firm Oppenheimer, where analystJason Helfsteinclick hereThe slashing of ad budgets across the board will hit Roku the hardest this month, say Helfstein. The analyst forecasts 2Q ad Platform revenue will be up by 18% year-over-year, instead of the previous call for 62% growth. The dampened advertising climate means the benefits expected from the recent acquisition of demand-side platform Dataxu, won’t be felt until later in the year.Nevertheless, despite the severe macro headwinds of the first quarter, there were a number of positives. Helfstein esti
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