VIDEO 12:21 12:21 How the Navy's retail business is working to pull off a turnaround [CNBC]
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service members, veterans and their families, generating over $2 billion in annual sales. The stores help support retention, morale and ultimately, U.S. national security by funneling profits into programs that assist sailors and their families, but that network is now at risk as larger, savvier retail giants like Walmart, Amazon and Target chip away at The Navy Exchange's market share, forcing it to embark on a costly turnaround plan. CNBC went inside the Navy Exchange's turnaround to learn how it's plotting a return to growth and winning over sailors who say low prices and tax-free goods aren't enough to woo them away from Walmart or Amazon. In this article In the rural plains of Northern Poland, at a remote base surrounded by farmland and pine forest, some 150 U.S. Navy sailors have a small slice of comfort through the Navy Exchange Mini Mart, a place for familiar snacks, hygiene products and the household brands many of them knew growing up. One of hundreds of retail sto
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