Amazon wants to host companies' custom generative AI models [TechCrunch]
Amazon.com, Inc. (AMZN)
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Source: TechCrunch
Today, AWS announced the launch of Custom Model Import (in preview), a new feature in Bedrock, AWS' enterprise-focused suite of generative AI services, that allows organizations to import and access their in-house generative AI models as fully managed APIs. Companies' proprietary models, once imported, benefit from the same infrastructure as other generative AI models in Bedrock's library (e.g. Meta's Llama 3, Anthropic's Claude 3), including tools to expand their knowledge, fine-tune them and implement safeguards to mitigate their biases “There have been AWS customers that have been fine-tuning or building their own models outside of Bedrock using other tools,” Vasi Philomin, VP of generative AI at AWS, told TechCrunch in an interview. “This Custom Model Import capability allows them to bring their own proprietary models to Bedrock and see them right next to all of the other models that are already on Bedrock — and use them with all of the workflows that are also already on Bedr
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