Abercrombie & Fitch Announces Plans for Super Bowl LX as “Official Fashion Partner of the NFL”
Abercrombie & Fitch Company (ANF)
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Source: GlobeNewswire
NEW YORK and NEW ALBANY, Ohio, Jan. 27, 2026 (GLOBE NEWSWIRE) -- Abercrombie & Fitch (“Abercrombie”), a division of Abercrombie & Fitch Co. (NYSE: ANF), and the National Football League today unveiled a series of experiences as part of Abercrombie’s first Super Bowl activation as the first league sponsor with the designation of “Official Fashion Partner of the NFL”, including curated events at NFL Culture Club alongside broader fan and athlete moments. “Abercrombie is bringing fashion into the center of the biggest moment in sports and culture, through a series of style-forward moments designed to celebrate our incredible partnership with the NFL,” said Carey Collins Krug, chief marketing officer at Abercrombie & Fitch Co. “The intersection of fashion and fandom is natural for our customer, and this activation reflects how those worlds come together.” Super Bowl Styles at the NFL Shop:As a go-to for game-day outfitting, Abercrombie will offer fans new Super Bowl styles, including
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ANF
Earnings
- 11/25/25 - Beat
ANF
Sec Filings
- 2/3/26 - Form 144
- 2/2/26 - Form 144
- 1/26/26 - Form 4
- ANF's page on the SEC website