Bed Bath & Beyond, Inc. Completes $10 Million Acquisition of Kirkland’s Home Brand Assets
Bed Bath & Beyond, Inc. (BBBY)
Last bed bath & beyond, inc. earnings: 4/15 04:15 pm
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Source: Business Wire
Transaction accelerates store conversions and expands Kirkland’s Home’s 60-year legacy into wholesale markets MURRAY, Utah--(BUSINESS WIRE)--Bed Bath & Beyond, Inc. (NYSE:BBBY), owner of Bed Bath & Beyond, Overstock, buybuy BABY, and a blockchain asset portfolio, today announced the $10 million purchase of the Kirkland’s Home® trade name and related brand assets from The Brand House Collective, Inc.The move accelerates the companies’ national store conversion strategy, converting Kirkland’s Home locations into Bed Bath & Beyond stores to drive a larger national footprint, greater operating efficiencies, and underscoring our conviction in the power of omni-channel.The companies will expand Kirkland’s Home into the wholesale market, extending the brand’s nearly 60-year legacy in seasonal home décor and furnishings to independent retailers nationwide and creating a new, recurring revenue stream.Bed Bath & Beyond, Inc. will continue to receive the same collaboration fee as in the exist
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