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Brown-Forman Announces Launch of Own Distribution Business in Japan

Brown Forman Inc Class A (BF.A) 
Company Research Source: Business Wire
LOUISVILLE, Ky.--(BUSINESS WIRE)--Brown-Forman Corporation (NYSE: BFA, BFB), one of the largest American-owned spirits companies, is launching its own distribution business in Japan today, bringing the distribution in-house for the first time since the company entered the market in the 1970s. The new Brown-Forman Japan office opened in the city center of Tokyo at the end of 2023.This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240401038465/en/Brown-Forman Japan (Photo: Business Wire)“With our dedicated team in place and our new and inspiring headquarters in the heart of Tokyo, we are ideally set up to further the growth of our brands in Japan across all channels,” said Aaron Martin, VP, General Manager, Brown-Forman Japan.Japan is one of the world's largest premium and super premium whiskey markets with Jack Daniel’s, the world’s most valuable spirits brand, leading the premium whiskey category in Japan (IWSR 2022).“Japan Show less Read more
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