After Cirque du Soleil's daring, high-wire comeback, its CEO is aiming for new heights [Fortune]
Allbirds, Inc. (BIRD)
Company Research
Source: Fortune
It was April of 2023, and the Canadian circus troupe was mounting its first new big-tent show since its COVID-era bankruptcy. Lefebvre, the company's chief executive, was as nervous as if he were one of the acrobats about to dance across a cube suspended over flames rising from below. Probably a lot more nervous. The CEO had a lot at stake. A $30 million production , Echo had taken three years to develop. And the future of Cirque and its 4,200 employees, including clowns, musicians, acrobats, seamstresses, and creative directors, was riding on the show's success. The COVID-19 pandemic—which had forced Cirque to abruptly shut down its productions in Las Vegas and dozens of cities around the world—was a disaster for all live-performance–based businesses, but it couldn't have come at a worse time for the glitzy, avant-garde acrobatics company, which was in the midst of a rapid, chaotic expansion. Cirque was larded with $900 million in debt from a 2015 leveraged buyout led by privat
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