MoviePass Could Save Itself With These 5 Easy Steps [Forbes]
Black Knight, Inc. (BKI)
Last black knight, inc. earnings: 2/13 04:05 pm
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Source: Forbes
(AP Photo/Darron Cummings) Much like the Black Knight in Monty Python And The Holy Grail , MoviePass would appear to be on its last legs (pardon the cinematic pun). The company's stock plummet has been well documented and the service has been maligned on social media so frequently that the company's hashtag shows up on Twitter trends almost on a daily basis, seldom a positive thing for a company. But get ready because here's a prediction that may raise eyebrows. All may not be lost for MoviePass. Yes, you read that right. The company has recently taken steps to stem its cash drain by limiting the number of films that users can see in a month. It also canceled the ill-advised surge pricing plan and the policy of limiting viewings on new titles. That's at least a step in the right direction. Can it save the company? The answer is probably no, at least not in and of itself. The company has dug itself a Grand Canyon-like hole with studios, the
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